Lucy Hale Landing page

Client:
Hunkemöller (In-house project)
Role:
Digital Designer (Me)
Delivered:
The brief was to create a landing page for the Lucy Hale x Hunkemöller collaboration, showcasing her collection and communicating the confidence and femininity behind the partnership. The design needed to bring the campaign imagery, product highlights and brand story together in a way that felt premium and engaging. The deliverables included desktop and mobile landing page designs, with a focus on visual storytelling, strong typography, image composition and a clear content hierarchy. I adapted the layout for both screen sizes while keeping the overall campaign experience consistent with Hunkemöller’s visual identity at that type.
Lucy Hale Landing page